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hello
We're Rocket Science.
We do the same thing as the big branding guys on Madison Avenue - the difference is our nimble size helps us do it more efficiently, less expensively and with exceptional customer service.
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Does Your Agency Know You're Here? from Rocket Science on Vimeo.
rocket201.com
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Since 1999, we've been helping clients build, strengthen and extend the visual and verbal expression of their brands across print, digital and environmental mediums with strategic thinking and award-winning design.
Our capabilities include:
- advertising
- brand architecture
- brand positioning
- content development
- copywriting + editing
- environmental design
- event branding
- identity design
- marketing communication
- messaging strategy
- motion graphics
- naming
- online marketing
- packaging graphics
- printed collateral
- product graphics
- point-of-sale graphics
- website design
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1. Discover:
We ask questions, collect data and learn everything we can about the category, competition and brand.
2. Analyze:
We study, evaluate and become experts of your brand, audience and business.
3. Plan:
We synthesize the information and develop the strategy.
We plan by distilling our learnings.
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4. Create:
We push, pull, perform magic, use intuition and take leaps of faith. We create the big ideas. We brainstorm, conceptualize and explore the brand.
5. Develop:
We cohesively strengthen and extend and consistently implement the brand experience.
6. Deliver:
Think of us as your personal pilot delivering your brand across the globe, safely, soundly and on time.
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We are privileged to partner with some of the brightest marketing minds in the world. We build and cultivate deep and meaningful relationships with our clients that garner tremendous amounts of trust.
Our growing client list includes:
- Anthem
- Burton Snowboards
- Check ʻn Go
- Cincinnati Ballet
- Coleman
- Christian Moerlein
- Ford Motor Company
- Fifth Third Bank
- Huffy Bicycles
- Igloo Corporation
- Johnson & Johnson
- NuVo Technologies
- Schwinn
- Siemens
- Titleist
- Cincinnati Childrenʼs Hospital
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Greg Fehrenbach
Partner & Co-founder
Greg serves Rocket Science as the Director of Operations and Senior Account Director. A 1992 graduate of the University of Cincinnati, College of DAAP, he holds a B.S. in Graphic Design. Greg has managed design teams and collaborated with marketing and sales professionals to reach target consumers throughout his career in both in-house and agency positions.
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Joel
WarnekePartner & Co-founder
Joel enrolled in the graphic design program at Eastern Illinois University where he purchased a BFA in 1992. After receiving many national and international design awards, he was asked to leave several well-respected agencies in Chicago. He relocated to Cincinnati in 1998 where he was generally unknown and could start anew. With and without their knowledge, Joel has worked with some of the most recognizable and respected brands in the world.
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Kenny
SnowballStrategist
Kenny grew up on a farm in Utah, repaired Black Hawk helicopters in the Army, and found time to graduate with honors from Utah State University where his focus was Graphic Design and Illustration. Kenny cut his teeth as a web designer in Salt Lake City during the internet boom of the 90's. Kenny relocated to Cincinnati working as a Designer, Art Director, and Strategist for consumer brands. Kenny brings creative vision to support clients in his role as Account Strategist at Rocket Science.
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Jennifer Mayhall
Account Director
As a 14-year-old clothes designer and macrame mogul, Jennifer knew she was meant for a career in the creative industry. Armed with a Graphic Design degree from NKU (and an impressive wardrobe), Jennifer received numerous accolades as a designer before stepping into a role in design management.
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Chuck Tabri
Director of New Business Development
Chuck is a corporate communications professional with more than 18 years of business experience at Ethicon Endo-Surgery, a Johnson & Johnson Company. His experience includes management level positions in corporate communications, public relations, marketing communications, interactive marketing, corporate giving and regulatory affairs. Chuck graduated from The University of Cincinnati's College Conservatory of Music in 1991 with a Bachelor of Fine Arts in Broadcasting. He received his Master of Arts in Management from the McGregor School at Antioch University in 2000.
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Liz
LindleyNew Business Development
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Jonathan
SeedsCreative Director
Jonathan is a graduate of The University of Cincinnati's College of Design, Architecture, Art and Planning. Jonathan ventured to NYC to work for a boutique branding agency focused on building fashion, beauty and real-estate brands. He returned to Cincinnati taking on the role of Design Manager for a global soap, detergent and diaper corporation before coming back to the agency side.
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Nathan
GrossGraphic Designer
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Michel
BourgeoisSenior Production Designer
Michel works with internal design and external vendor and client teams to ensure artwork is executed correctly, on time, and that design intent is met. A graduate of Antonelli College in Cincinnati, he has held both agency and in-house positions from Design to Production. His 13 years of brand experience include Campbell Hausfeld, Ethicon Endo-Surgery, Schwinn, Check 'n Go, NuVo Technologies, as well as owning packaging production on several major Hershey's and P&G brands.
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Oliver
MeinerdingGraphic Designer
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Katie
ConditGraphic Designer
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problem:
Although the craft beer category was in growth mode, sales of Christian Moerlein, a Cincinnati-based craft beer brand, were flat. Knowing the vast majority of competing beers tout brewing tradition and quality ingredients, Moerlein needed to differentiate. As they planned to introduce a new ale, Moerlein ownership wanted improved shelf appeal and a targeted brand position to attract the craft beer consumer.
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solution:
After a thorough review of Morlein's equities, it's competition, and brand personality profile using our own Rocketyping process, Rocket Science suggested a total repositioning of the brand. After aligning the brand to the "Explorer" Rocketype, we created the identity, on-product graphics and packaging that set the tone for the brand architecture. The new brand was developed across the other Moerlein seasonal offerings as well as numerous promotional and marketing pieces.
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result:
Moerlein O.T.R. Ale was launched with great success in distribution and sales. Rocket Science delivered a brand personality and graphic platform from which Moerlein has grown exponentially. We helped create brand champions among the Christian Moerlein stakeholders and connect the brand to a loyal, growing consumer base.
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"With O.T.R ale, I had to capture the attention of the craft beer drinker & the imagination of Cincinnati.
Rocket Science made my vision a reality."Greg Hardman, President & CEO,
Christian Moerlein Brewing Company
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connect
Tell us what you need, your brand or design challenges, or let's set up some time to meet.
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interested?
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thoughts
Our site: Love it? Hate it? Either way, we want your feedback.
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